Lagos, Nigeria Fully Responsive Website Design And Development Agency

By Wilson Moore

What is a responsive website design? A responsive web design is a website design and development method where a designer creates and develops a website that adjusts to the screen sizes of various devices used in viewing the content.

The astronomical growth and popularity of portable devices like smart phones, tablets, and other gadgets, etc. to surf the internet, have created opportunities for responsive website designers.

The demand is crying for genuine and passionate designers that can craft and deliver mind blowing and aesthetically inspiring websites, garnished with the utmost user experience.

Such websites are user-friendly and importantly, are easily view-able on multiple display sizes, especially small screens for that "wow" experience.

Further, as more people continue to prefer to access the internet using smart phones and tablets, it becomes very serious and obvious that if you want to meet the responsibilities that your audience expects of you, your website has to be responsive.

Though such logic would seem readily obvious to any person, unfortunately, many business' websites are not built to respond or adapt to the screen sizes of the various devices used by their audience that access them.

It should interest you to note that mobile devices are most of the time limited by their display size, therefore, requiring a totally different way of looking at how your valuable and compelling content is laid out beautifully on multiple screens.

Websites have to be user-friendly and responsive.

Wikipedia: "Social responsibility is an ethical framework which suggests that an entity, be it an organization or individual, has an obligation to act for the benefit of society at large.

Social responsibility is a duty every individual has to perform so as to maintain a balance between the economy and the ecosystems."

Is Your Website Responsive? Why Should You Care?


responsive phone use


Ethan Marcotte coined the phrase Responsive Web Design (RWD) several years ago.

For those in website design and development, you can appreciate that it is quickly getting to the point that it is not easy to keep up with the incredible number of new resolutions and devices.

As you look at the practical aspect of it, it is not possible to create a website version of each of the tons of screen sizes that you see in digital mobile devices today.

Since there are insane multiple screen sizes for multitude of phones, “phablets”, tablets, desktops, game consoles, TVs, even wearable computers, you can appreciate why your website needs to adapt or respond to any screen size, today or in the future.

What Is A Responsive Web Design?


Responsive website development is a design strategy where design and development of the website responds to the behavior and environment of the user based on screen size, platform and orientation.

The simplistic definition of a responsive web design is that it will fluidly change and respond to fit any screen or device size.

In other words, as the user switches from laptop to iPad, the technology automatically responds to the user’s preferences. When crafted brilliantly, it eliminates the need for a different design and development phase for each new gadget that comes into the market. 

So, a responsive website uses the same URL on all devices. A responsive website delivers the same content to any device, as it changes the view and order of the website assets depending on the size of the device. In other words, it rearranges the content to fit onto any screen size.

What Is Adaptive Website Design?


Adaptive website design has also been called RESS, and it involves making decisions on the server side of web development. The server determines what should and shouldn't’t be sent to the user, so that nothing is sent that will not be used.

Adaptive web design will typically use a completely different set of designs and templates for each platform being targeted.

The server where the website is hosted, detects what type of device that is accessing it. Depending on what it finds, it loads the version of the site that is optimized for that device, whether it is a mobile phone, tablet, or desktop.

Separate Mobile Website


mobile phone use

Mobile-friendly websites are designed in two main ways. They can be designed completely separate from your primary website as a mobile-only site.

They can also be crafted by incorporating responsive design principles into your primary site’s design, making them responsive websites.

A mobile-only site is built as a completely separate site from your primary website and has a separate URL.

A mobile-only website can be built as a distinct project from your main business website. Such a website provides awesome flexibility as you tailor the user experience to just mobiles.

Apart from updating and maintaining two websites, instead of one, mobile-only websites can also cause search engine optimization (SEO) problems. Google sees the two URLs as two different websites, thereby complicating SEO strategies.

Google supports optimized websites of all three configurations, but it prefers responsive design. Responsive design has less pages for Google to index than two websites. That also means that it is easier for the search engines to crawl your website that is mobile-friendly.

If you are interested in building a website that is and responsive, let's start your project.

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